TURNING CULTURAL INTELLIGENCE (CQ) INTO STRATEGIC ADVANTAGE
We are a social innovation consultancy helping organizations turn cultural intelligence into strategic advantage.
At UNTOLD, we help organizations build trust and relevance with multicultural, millennial, and Gen Z audiences—the communities shaping what’s next. Through research, strategy, and program design, we help brands design with communities, not around them—turning cultural intelligence into measurable growth, authentic trust, and long-term impact.
We unlock growth by embedding cultural intelligence into every layer of business—helping organizations move from speaking to communities to building with them. Because in today’s marketplace, most organizations are still navigating tomorrow with yesterday’s playbook.
At UNTOLD, we believe cultural fluency isn’t optional—it’s the new competitive edge.
We embed cultural intelligence into how organizations lead, design, and grow—turning insight into strategic advantage.
Our approach blends research, real-time cultural insights, and community-centered design to help brands close the gap between intention and impact. We help organizations move from speaking to communities to building with them—translating understanding into measurable growth, trust, and cultural relevance.
Through our five-step methodology—Listen, Learn, Design, Align, and Grow—we help leaders anticipate cultural shifts, strengthen community trust, and activate strategies that drive sustainable business outcomes.
Because in a $5 trillion and growing multicultural market, relevance isn’t optional—it’s a business imperative.
OUR APPROACH
Are you ready to lead in the world’s fastest-growing cultural economy?
LISTEN
Engage communities and stakeholders through qualitative research and lived experience mapping.
LEARN
Analyze behavioral, cultural, and market data to uncover insights and opportunity gaps.
ALIGN
Connect insights to business objectives for strategies that are inclusive, relevant, and outcomes-driven.
DESIGN
Co-create programs, narratives, and solutions grounded in cultural fluency and community trust.
GROW
Measure outcomes, apply learnings, and scale long-term impact.
Culture is moving fast. Are you building with it—or trying to catch up?